"After being a barrister for 28 years, I’ve set out to do something very different with my life now", Guava & Gold founder Clare Price

We caught up with Clare Price, the founder of luxe body care brand Guava & Gold – whose Coral Beach Body Lotion is featured in the Female Founders Edit – to chat tropical scents and female empowerment…

What is the story behind Guava & Gold?

After being a barrister for 28 years, I’ve set out to do something very different with my life now. With Guava & Gold, I wanted to create an elegant, capsule collection of products with ethical credentials, inspired by stunning tropical locations and a desire to capture unforgettable exotic holiday memories in a bottle. We’ve created exquisite, unique scents for all the products to transport you from your bathroom to a moment of sheer bliss again and again.

What three words would you use to describe your brand?

Kind, affordable luxury. 

What inspired the concept of the Coral Beach Body Lotion?

Faraway beaches steeped in sunshine, refreshing exotic fruit and creamy cocktails are the inspiration for Coral Beach. The fragrance blends the sweet and musky aroma of guava with the fruity zest of mango and uplifting pineapple, all complemented by heady ylang-ylang and finishing notes of peaches and cream.

Why did you choose this particular product to go into the box?

If you haven’t used Guava & Gold before, our body lotion is a lovely introduction to the brand. It’s a rich, hydrating and moisturising body lotion and I’m delighted it’s being included in this box.

When recommending this product to your best friend, what would you tell them and why?

My best friend uses our Coral Beach Body Lotion already! She adores the fragrance. I would add that all our body lotions have a fast-absorbing, non-greasy formula and are packed with shea butter that has been wild harvested by a local women’s co-operative in Ghana, and SPF15 for light, daily sun protection.

What top tip would you give to your younger self?

Always believe in yourself.

How will you be celebrating International Women’s Day this year?

I will be getting some sun! Our busiest year yet for sales growth is just ending, and I’m going away to get some sun. I do some of my best thinking about our plans and the future of Guava & Gold when I get away. I love the 2024 International Women’s Day theme, which is ‘Invest in Women: Accelerate progress’. We will be getting fully behind that at Guava & Gold and I’ll still be part of it all.  

Why was it important to you to be included in an all-female beauty box?  

Guava & Gold is a very small female-owned independent business, and we’re competing with much bigger, largely faceless corporations with huge marketing budgets. Being a part of the OK! Beauty Box’s Female Founders Edit enables us to showcase Guava & Gold to a new engaged community who are interested in health and wellbeing, and who want to learn about different brands and support female-owned businesses.

Who is your female role model?

I admire a lot of women who have reached the top in their chosen fields, many of whom are not household names. For role models, I look to those who have also encouraged and supported other women to achieve in their professions and industries such as Supreme Court judge Ruth Bader Ginsburg, make-up artist Dame Pat McGrath and Spanx founder Sara Blakely.

What is your number one skincare tip?

Nourish and hydrate your hair and skin well. As well at drinking lots of water, choose products with kind-to-skin ingredients like shea butter and natural oils.

Find the Guava & Gold Coral Beach Body Lotion – plus nine other brilliant products, worth over £270 in total – in the Female Founders Edit for £60.

Want to read more about the Guava & Gold Coral Beach Body Lotion? Click here to see the full reveal >